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Here Are the Top Funds Investing in SMB SaaS As demand for SaaS products continues to rise, institutional investors are paying close attention to the growth opportunities. In just the first half of 2019, public SaaS companies’ stocks reached near record highs, with the BVP Nasdaq Emerging Cloud Index reporting the basket of SaaS stocks reached 1,248.21, just a few points off its all-time and 52-week record highs of 1,253.05. Strong performance in public SaaS...

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Outgrow is a New York-based SaaS startup that helps marketers foster engagement with their readers through interactive marketing.  The platform allows users to create quizzes, calculators, assessments, recommendations, and polls. Randy Rayess (right) and Pratham Mittal (left) founded Outgrow in 2016 as part of VenturePact, a service that helps businesses build and manage software products.  We caught up with them about their experience founding a SaaS business in todays’ age. Idea Outgrow was born out...

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Welcome to the SaaS Companies Spotlight! We are dedicated to bringing you info on less well-known, growing SaaS Companies. Make sure to check back to stay up to date with the most important headlines in SaaS. This week we’re covering four SaaS companies that are moving quickly into our SaaS radar: Vend, JobAdder, YayPay, and RedCloak from SecureWorks. All tackling the SaaS world from different angles, these four businesses are rapidly gaining traction and attention...

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Tiffani Bova, Salesforce’s Growth and Innovation Evangelist, worked her way up the sales leadership ladder as her career progressed from a technology salesperson to SaaS growth expert. Having found exceptional success with her sales strategies, she began running marketing organizations within the companies she sold products for before moving to customer service. In the late 90s, Bova was working at Sprint when an opportunity arose at Idealab, an early VC investor during the dotcom boom....

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ConvertKit was born from the recognition that email is one of the most effective ways to grow and monetize an audience base. Several successes in this way led Barry to put his skills to work to build a SaaS platform to make email marketing accessible through affordable and user-friendly technology. ConvertKit’s mission is to help entrepreneurs share their knowledge as Barry firmly believes that this is the most powerful way to become self-sufficient, independent and...

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As a knockout year for SaaS industry expansion, 2018 set the stage for 2019 to continue growing at a fast rate. This coming year will be all about the fundamentals of SaaS. While the industry will continue to expand at impressive rates in 2019, our analysis predicts that investors, operators and founders alike should expect a year focused on getting back to basics: integration of acquired teams, a focus on product as an avenue for...

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‘Unfair Advantage’ of the SaaS IPO Just days before DocuSign’s April $629 million IPO, Tom Gonser—who founded the electronic signature industry leader in 2003—shared the secret behind his company’s meteoric rise. Drawing on decades as a tech pioneer, including a stint as an Apple executive in its early days and founding NetUpdate, this mysterious ingredient is far from unique to DocuSign. It’s an integral strand in the DNA of many of the most valuable established...

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Diving into 50 of the largest SaaS companies in the world, we gathered insights around the median time to IPO, the length of time founders remain in executive positions and top locations for starting a SaaS business. How many boxes does your SaaS business tick? Over the past decade, SaaS has become a ubiquitous tool in enterprise operations, creating the opportunity for B2B solutions springing up all over the world. Since the early days of...

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Conversational marketing and sales software company Drift is changing what marketing to customers should look like. Founded on the principle that a company’s sales strategy is inseparable from customer feedback, Drift has become one of the biggest players in the growing B2B consumer chatbots space. Chatbots are everywhere, and Drift makes it their business to make sure they are operated in a smart way to drive new leads. As a growing hub for SaaS, Boston...

Saas Mag

SaaS Mag, the world's definitive quarterly SaaS publication for those working or interested in the industry, speaks directly to the biggest players in the SaaS space to gather key business and technical insights, as well as current market trends. The biggest quarterly SaaS publication to date, SaaS Mag is distributed to a network of tens of thousands of professionals in the SaaS space, offering expert techniques, advice and profiles from owners, advisors and leading commentators in SaaS.

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